A Mastermind facilitated by Morgan James founder, David Hancock, that focuses on proven Guerrilla Marketing strategies for writers!
Dear Author,
Your book is an asset that should create opportunities to earn revenue for the rest of your life.
How do you go from thinking like a writer who has something to say, to an entrepreneurial, Guerrilla Marketing Writer who has a lifetime of books, products, and services to sell?
The most important thing this mastermind can do for you is inspire you to think like an entrepreneur!
Like most entrepreneurs, authors don’t have millions to spend promoting their book.
Authors have to be guerrilla marketers.
Successful authors have to use unconventional weapons and tactics that substitute time, energy, and imagination for money. That is the essence of guerrilla marketing.
You see, today, there are more opportunities than anytime throughout history to create a business and life you love.
Think of the Guerrilla Marketing for Writers Mastermind as a "Personal Board of Directors" to guide you as you build a business based on your book.
Each month we will meet two times for 60 minutes.
Each Mastermind meeting will consist of three components.
a. Quick Wins/Quick Challenges
To begin each meeting, we start with each member sharing a quick win, since our last meeting. Members can also ask a quick question for feedback from the group.
b. Guerrilla Marketing Tactics (Discuss a Guerrilla Tactic)
David or a Mastermind member will share and discuss a Guerrilla Marketing tactic that is working now.
c. Opportunity Seats
Finally, members can sign-up for an Opportunity Seat.
Opportunity seats are longer than the quick questions at the beginning of the meeting. They are designed to help the member asking the question, while also providing insights to other members, who may be experiencing a similiar challenge.
There is a private community to connect and communicate with David, and fellow Mastermind members. This is so you can ask questions and get answers quickly while networking with your new “best friends”.
David will open up his Guerrilla Rolodex and introduce you to other influencers. These are people who can help you and who will be beneficial to your business.
The most valuable business assets are the relationships that you build and maintain.
According to Wikipedia six degrees of separation is the idea that all people on average are six, or fewer, social connections away from each other.
This is the power of building strong relationships.
We can leverage our relationships to benefit others. Giving without expectations always leads to more connections and surges in your business.
The natural flow of giving, sharing and helping others leads to more introductions and collaborations. This can exponentially expand your business. But it all starts with giving!
Developing mutually beneficial relationships is one of life’s secrets to success.
We will meet in person at least once per year.
There aren’t many things that solidifies relationships more than meeting face-to-face in person. There is something about breaking bread, learning in-person together, helping each other, while laughing and having fun together that deepens relationships.
The reality is that one new Guerrilla Marketing tactic can transform your business.
But there are well over 100 Guerrilla Marketing weapons available to authors to build their business and sell more books.
During the Mastermind Meetings we will cover each tactic in depth and share how you can apply it to your business.
Each member of the Mastermind will learn, teach, inspire, problem solve and connect.
The goal with the Mastermind is to create win-win relationships.
Cultivating relationships creates more opportunities to collaborate. As you develop relationships with other members, then naturally it can lead to additional collaboration opportunities.
Here is the structure of each Mastermind meeting to ensure each member builds their business.
Each meeting will be 60 minutes
Hellos & Intros
Share a quick win, since our last meeting.
Also, members can ask a quick question for feedback from the group.
Share a Guerrilla Marketing Tactic that is working now
A member will talk about one guerrilla marketing tactic that is working
Plus, we will ask questions, and learn from each other.
For the opportunity seat, a member will share a challenge that they need help with in their business.
Fellow members will share ideas to solve the members’ challenge.
*** These are on a first-ask, first-given basis.***
6 Minutes
12 Minutes
2 Minutes
To ensure the group stays small, I am only opening a handful of spots for the Mastermind.
The group is intentionally small to ensure that members build strong relationships, and so we can collaborate and best help each other.
When I first started Morgan James, I had published 6 of my own books.
Needless to say, I was more than disappointed with traditional publishing.
I was frustrated that authors didn’t have any input in the publishing process. Nor did I like that authors did not own their books or the rights to their books after working with a traditional publisher.
It was not a positive experience. So I created a publishing company that worked with the author as a collaborative team.
Things started slow, but it didn’t take long for authors to start telling other authors about their experience.
Today, 20 years after starting Morgan James Publishing, now it has a 25-million-year valuation. It wasn’t easy, and I've been extremely fortunate.
One of my goals of the Mastermind is to share my knowledge and experience with you, to help you grow your business.
I can’t promise that you will have the same success as Morgan James Publishing.
But I hope to help you reach and surpass your goals and expectations.
Think of the Mastermind as a personal board of directors who can help you as you build a business based on your book.
Being the Mastermind is still new, it is more important to start the group so it can flourish, than focus on the price of the Mastermind.
So, I am discounting the mastermind significantly, compared to the price to join in the future.
If you join now, you will get a discount, off the future price to join.
Soon, the price of the Guerrilla Marketing for Writers Mastermind will be $400 per month.
But right now, you can claim your spot for only $300/month.
Just pay $300 now and get access to the first month, and then it’s just $300 for each month you continue as a member. You can cancel at any time, (although I don’t think you will.)
This is just $9.86 per day to have access me, my networks, and your fellow Mastermind members to personally help you build your business, sell more books, and achieve your goals faster.
Plus, you will have access to all the other benefits of the Guerrilla Marketing for Writers Mastermind.
To ensure the group stays small, I am only opening a handful of spots for the Mastermind.
The group is intentionally small to ensure that members build strong relationships, and so we can collaborate and best help each other.
You can pay the monthly rate of $300 each month and your card will be billed the same day each month that you registered for the Mastermind.
Plus, you will be locked into this rate for as long as you’re a member of the Mastermind. The price will never change as long as your a member in good standing.
Enjoy these benefits when you join the Guerrilla Marketing for Writers Mastermind.
Each month we will meet two times for 60 minutes.
Private Community - Access to David Hancock and fellow Mastermind members in a private community.
Access to David and his network – I will introduce you to other influencers and people who can help you.
One in-person Mastermind meetings each year.
Connect with other like-minded authors applying Guerrilla Marketing in their business.
Learn, teach, inspire, problem solve, and connect with other members.
To ensure the group stays small, I am only opening a handful of spots for the Mastermind.
The group is intentionally small to ensure that members build strong relationships, and so we can collaborate and best help each other.
Think of the Guerrilla Marketing for Writers Mastermind as a "Personal Board of Directors" to guide you as you build a business based on your book.
You can pay the monthly rate of $300 each month and your card will be billed the same day each month that you registered for the Mastermind.
Plus, you will be locked into the charter member rate for as long as you’re a member of the Mastermind. The price will change.
Membership applications are now currently being accepted.

“Guerrilla Marketing for Writers is clear and simple, and every writer will benefit from the strategies—I wish I had this when I started writing.”
Jack Canfield
Co-author of Chicken Soup for the Soul and Chicken Soup for the Writer’s Soul
“Writers create babies called books and then orphan them. Guerrilla Marketing for Writers will make your book a best-seller … and that’s the right idea!”
Mark Victor Hansen
Co-author of Chicken Soup for the Soul and Chicken Soup for the Writer’s Soul
The Mastermind Promise Declaration is the agreement between David Hancock and the members of the Guerrilla Marketing for Writers Mastermind. You must agree to the member promise portion of the declaration to join the mastermind. This is to ensure each member receives the most amount of value from the Mastermind.
This section of the declaration is David's promise to each member of the Mastermind.
This section of the declaration is from each member to the other members of the Mastermind.
I'm excited about creating a lifetime of books, products, and service to sell.